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BlogHer Ad Network

9 March 2009 No Comment

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BlogHer Ad Network is a hugely popular off-shoot of the BlogHer website. Like the website, the ad network is focused around women. The bloggers in their network are women bloggers, or male bloggers who write a blog with large feminine appeal.

THE BASICS:

BlogHer runs ads on approximately 2700 blogs. Some of the companies buying ad space in the BlogHer network include: Cover Girl, Seventh Generation, JCPenney, and Swiffer, among many others.

The network has limited enrollment windows just a few times a year. However, when they are not accepting new applications, bloggers can sign up to be emailed with the next opening date as soon as it is set.

THE REQUIREMENTS:

  • written by or for women
  • updated on a regular basis (weekly)
  • open to comments
  • at least 90 days old

THE EXTRAS:

In addition to the income potential, BlogHer also offers bloggers increased exposure. Specific blog posts are rotated through their network on a regular basis. This is for all the blogs in the network too, not just the largest or most well-known. Additionally, BlogHer selects certain posts to spotlight on iVillage each week.

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